About Us


Welcome to The Selection Herman Hofmann brand and online store. Our journey began organically from Hermann's deep passion and curiosity for all things gourmet, nurtured through his close relationships with producers, top chefs, and food enthusiasts. Through his import and distribution company, Advantage Asia Pacific Ltd, Hermann has cultivated a reputation for excellence over the past 20 years.

With extensive collaboration with Hong Kong's premier restaurants and food chains, Hermann's selection of fine foods, including exquisite Swiss cheese and charcuterie, as well as exceptional wines sourced primarily from Switzerland and Australia, has earned a reputation as a trusted purveyor of connoisseur-grade quality. Our commitment to offering an unparalleled variety ensures that you will find an array of exceptional products to suit your discerning palate.

We sincerely appreciate your visit and invite you to explore our store. We hope you find joy in our carefully curated selection.


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